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Marco Baldocchi Group - Communication & Business Strategy
  /  digital communication   /  Google Chrome, starting from July will report all HTTP websites as not secure.

Google Chrome, starting from July will report all HTTP websites as not secure.

Starting from tomorrow (24th July) and thanks to the new update (v.68), Google Chrome will report all the websites that don’t use HTTPS security protocol as not secure.

Currently, when using HTTPS security protocol, the Google’s browser shows a green lock closed with the writing “Secure” in the left part of the address bar. Whereas it shows a grey “I” circled when the websites use normal HTTP. Starting from tomorrow, next to the “I” there will be the writing “not secure”.

It is recommended to those who find an “http” website during navigation not to insert any personal details let alone their credit cards datas.

This is the reason why a lot of website, especially e-commerce and blogs, are changing their security protocol to HTTPS.

How can you update your website to HTTPS?

To update your website to HTTPS you need to install a SSL (Secure Socket Layer) certificate and ask your communication agency for assistance and to configure your website to avoid the loss of all your SEO results gained until that moment.

Migration from HTTP to HTTPS is not going to be compulsory, but is recommended if you have an e-commerce website.

Certainly, an user who visits an e-commerce website where there can be read “Not secure” in red is not pushed to browse it, let alone to leave his credit card datas.
The absence of SSL certificate will damage your Search Engine Results Pages, plus it will endanger your website attendance.
A HTTPS website is going to appear before than a website without SSL certificate.


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